The United Kingdom: 2018 Ecommerce Report
This report provides a clear overview of the state of ecommerce in the United Kingdom spanning several years, but including up-to-date information from 2017. The report includes data covering multiple different topics, including B2C ecommerce turnover, consumer preferences and behaviors, cross-border figures and interviews with leading experts in the ecommerce market. The report also has some interesting commentary surrounding the issue of Brexit, and gives additional insights into what to expect in the future for ecommerce.
For SMEs beginning their journey in the United Kingdom, or those considering entering the ecommerce market, this is a thorough how-to guide that will help merchants understand the ecommerce landscape and succeed with your online shop.